Preparation for my evaluation Q3

I created a survey to get feedback from my target audience whether anything was missing from the documentary, what was interesting about it etc.. so I can get a better insight and narrow down the key codes of conventions that work well with my demographic.

https://www.surveymonkey.com/r/Preview/?sm=ooVsOllCiFkUvXqIDC3bz_2BguCbKI5APsW_2BwUPUuAOZ136cZ0M9EGUyibbCH1DfcQ

Overall this bar graph presents how women and men equally enjoyed the documentaries elements including the mise en scene, sound, characters and editing. I chose to make this study as I wanted to see who felt as though specific conventions worked effectively incorporated in my documentary. Overall, I feel as though my target demographic according to gender to equally halved, which enables me to look at both gender's interests and focus on all conventions in order for it to appeal to all my target audience.

I chose to study the percentages of diverse ages that found my documentary interesting to focus and narrow down on my specific target demographic. I learn't from this research that my main target audience was from the ages of (16-19), therefore taught me that advertising on online social media platforms would be the most efficient way as my audience frequently use this. Also, enabled me to collect feedback and information online from this audience on improvements and effective aspects on my documentary so, I could improve on specific elements. On the other hand, there are substantial percentages of other ages interested causing a digital divide but, I will also target through magazines, newspapers and TV trailers. In addition, I learn't to still include less modern ideas and factual elements an older generation will be interested in.

Comments

Film poster analysis

Anchorage- words that accompany the picture e.g. 'The past never dies it kills' I think the anchorage is used as one of the main focus points of the poster because of the crisp white italics harshly contrasting against the faded black background. The colour tone and contrasting immediately catch the audiences eye. In addition, the short and snappy anchorage has a underlying dark message personifying the past which makes it interesting so, draws in the audience in. Preferred reading- When audiences respond to the product the way media producers want/expect them to: I feel that the audience responds to the poster with a burst of adrenaline and terror due to the graphic and eye- catching image which is the producers aim. In addition, when I first saw the poster I felt on edge and shocked at how realistic the image is. I think the producers aim for the audience to feel extremely on edge to convey the full effect of demonic possession and all the other underlyin...

Research of magazine listings

First Ancillary Task: my research of magazine listings This is a magazine listing I may use because I really like it's use of vibrant colour depicting each channel making it easier for the audience to find their chosen channel. Also, I think the 'Today's choice' at the left hand side works well being positioned at the start creating a lot of focus for the column. As well as loads of writing they use images making it more interesting and enticing to read as it breaks up the text. I do think the design is too clustered together making it hard to read, which is a negative of the listing layout. This is a magazine listing I may use because I like it's is of colorful puffs as there is diverse shapes adding excitement and interest. The puffs are filled with bold titles and important information readers 'need to know', which is a creative way to use text rather than bland and regular sentences. I think it's by using a bold striking black box to outline...

Evaluation Q3

What have you learned from your audience feedback? Target audience The target audience I looked at would be from 16-50, non-specific to gender, ethnicity or social class; This is the demographic of my documentary because of how widely varied it is and how many topics it covers that would interest any age, gender, class or race. I think as my documentary is of crime genre many ages are interested in this, which is why the age range is so wide. I don't think a crime genre documentary would be suitable for someone younger than 16 or older than 50 as I believe it would either be too frightening, uninteresting or wouldn't be able to understand the factual element to it. I don't think my target audience would be the social group who have a disposable income to more likely pay in order to watch it as people can easily watch the documentary for free on catch-up. I think my target audience would have to be interested in psychology (minds of criminals) and the crime system ...

Tillie Rolfe G235 A2 Film Noir

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